Our expertise is trusted
by leading brands
by leading brands
ICOVER on the consumer
goods market
We know from our own experience how to multiply sales. Surely you remember ICOVER gadget stores? That's right — our business began with them in 2007.
2007
> Foundation of ICOVER
ICOVER on the consumer
goods market
We know from our own experience how to multiply sales. Surely you remember ICOVER gadget stores? That's right — our business began with them in 2007.
2012
> First offline store
2016
> 50,000+ SKU in the portfolio
2017
> Entering marketplaces
For 16 years, we have transformed into one of the leading distributors of electronics and household goods with a revenue of 10 billion per year. We launched our own brand and logistics, and signed contracts with major Russian and foreign manufacturers. Since 2020, we exclusively sell their products on marketplaces.
For 16 years, we have transformed into one of the leading distributors of electronics and household goods with a revenue of 10 billion per year. We launched our own brand and logistics, and signed contracts with major Russian and foreign manufacturers. Since 2020, we exclusively sell their products on marketplaces.
2024
> 10 billion rubles — annual turnover
> Hundreds of thousands of sales per month
> Own production
2020
> 50,000+ SKU in the portfolio
> 1 billion rubles
> Exclusive contracts with manufacturers
2017
> Entering marketplaces
Expertise in marketplaces
We have been working with marketplaces since 2017 and are a strong expert in this field:
>
We know all the ins and outs of marketplaces algorithms.
>
Developing unique product positioning models tailored to the specific features of the platforms.
>
Always up to date with consumer demand trends.
When we realized that ICOVER's revenue had doubled only due to marketplaces, we decided to close our retail stores. Now we and our partners hold leading positions on the largest ecom platforms in Russia and the CIS.
Our competencies
> Logistics
> Market analysis
> Strategy
> Pricing
> Working with cards
> Product promotion
> Processing orders
Own logistics
We try to localize at least 80% of our partners' products in the sales region. For this purpose, we have established all logistics processes and have our own modern warehouse with an area of more than 10,000 m²
Our brand
Ridberg is a furniture and home goods brand launched by ICOVER in 2022. We have an established production line, reliable suppliers from around the world and high-quality products that are sold on major marketplaces.
If you also need your own production, distribution and wholesale sales, we are ready to develop an individual solution for you.
We help to reach billions in turnover
>
Selling goods worth a million rubles on marketplaces is generally not difficult. Manufacturers turn to ICOVER to increase their turnover up to a billion.
>
We understand well the problems that businesses face at the scaling stage: the complexity of processing thousands of SKUs, longer delivery times, errors in prices and rates, which make products less visible to customers.
>
To resolve all issues and reach the desired financial indicators, our highly qualified team of 300+ specialists will help you: from analysts and content managers to storekeepers and logisticians.
The turnover of the Chinese manufacturer of small household appliances has increased 14 times. Today, its share in the category of electric shavers is 55%.
Increased sales of cleaning equipment by 17 times since 2021.
Increased sales of cleaning equipment by 17 times since 2021.
We have achieved a whopping
76-fold increase in sales of microphones and headsets in 3 years.
76-fold increase in sales of microphones and headsets in 3 years.
We brought the consumer electronics brand to the top of the GFK hit lists and increased turnover 6 times.
Acoustic sales have increased 20-fold in just 2 years.
Would you like to know how we work
with marketplaces and become
our partner?
with marketplaces and become
our partner?